Turn Customer & Market Insight Into Growth
Growth Strategy • Customer Intelligence • Marketing Strategy • Analytics
Big Sky Growth helps organizations find and capture their best opportunities for growth. I bring senior executive experience in growth strategy, marketing, customer insights and analytics to help companies understand what’s happening in their business, identify where the opportunities are, and turn insight into action. Whether you need an experienced strategic partner, fractional leadership or support for a specific growth challenge, I combine data and analytics with decades of hands-on business experience to help you make smarter decisions—and deliver results.
LET’S TALK
Build the Strategy. Find the Opportunity. Drive the Growth.
Growth challenges rarely fit neatly into one functional box.They require understanding customers, markets, competitors, financials and data—and then bringing people across the organization together around the right path forward.
Growth & Commercial Strategy
Identify where growth will come from and what it will take to capture it.
Market and opportunity assessment • Growth strategy • Business cases • Portfolio strategy • New products and services • Go-to-market strategy • Strategic planning
Customer & Market Intelligence
Turn customer, market and competitive information into actionable insight.
Customer insights • Market and trend analysis • Competitive intelligence • Segmentation • Opportunity identification • Consumer research • Customer behavior
Marketing & Customer Strategy
Build stronger connections between what customers need and what your organization delivers.
Brand strategy • Customer journey • Acquisition and retention • Pricing and value proposition • Positioning • Channel strategy • Customer experience
Analytics & Decision Support
Turn complex information into clear business decisions.
development • Performance analysis • Dashboards and visualization • Customer analytics • Digital analytics • Executive reporting • Data-driven decision support
Experience That Connects Strategy With Execution
I’ve spent my career identifying growth opportunities—and then making them happen.My experience spans Fortune 500 consumer companies, subscription businesses, data and analytics, publishing, nonprofit organizations and entrepreneurial ventures. Along the way, I’ve led major brands and businesses, built and launched new products, developed customer acquisition and retention strategies, used research and analytics to uncover opportunities, led cross-functional teams, and advised senior executives on decisions affecting growth and profitability.
Selected Results
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$60M incremental sales generated through new product and growth initiatives across six Fortune 500 companies
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+16.4%Revenue growth delivered in a subscription information business after years of relatively flat performance
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+36%Growth generated by identifying and developing an underserved consumer opportunity
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$250MConsumer business led with responsibility for growth, marketing and profitability
A Different Kind of Growth Partner
I started my career as a classically trained consumer marketer and grew into a senior growth and revenue executive. Over time, I added something increasingly important: deeper expertise in data, analytics and business intelligence. That combination lets me look at a growth problem from multiple angles—customer, brand, market, financial and analytical—while never losing sight of the ultimate question: What should we do differently to create measurable business value?
How We Can Work Together
Big Sky Growth engagements can be structured around what your organization actually needs:
Strategic Projects
Focused consulting engagements addressing a specific growth, customer, marketing or business challenge.
Fractional & Interim Leadership
Experienced senior leadership when you need executive-level expertise without adding a permanent full-time position.
Advisory Support
An experienced strategic partner to help executives evaluate opportunities, interpret information and make better growth decisions.
Ready to Find Your Next Growth Opportunity?
Let’s talk about your business, the decisions you’re facing and where Big Sky Growth can help.
START A CONVERSATION
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Samples of my work
Strengthen your brand
Consistent and on point visual identity and brand messaging are the lowest cost route to grow sales. After spending time and money convincing a prospect to buy, don't let them confuse your products and services with the competition.
Build it right or fix it now to deliver on-going growth.